Amazon’s Big Move into B2B

The dynamics of B2B have always operated so differently to B2C, aside from the overlap at OfficeMax, that Amazon’s intrusion looks surprising and odd. But they said that back when to buy a book you generally got the bus to a bookstore.

This post offers a brilliant expo of the issues and why dismissing the strategic impact of this move (OK, OfficeMax by mail) would be a big, big mistake. And there are lessons here for us all . . . .

Read it.

How Amazon Supply Affects Your B2B | B2B Insights Blog.

via Amazon’s Big Move into B2B.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s